For each of the past 6 years, the AIPC Sales and Marketing Summit has proven to be the perfect kick-off for member participation in IMEX and all the client and industry interactions it entails. Summit participants have the opportunity to compare notes on current issues, consider the latest industry trends and hear from representatives of key customer groups before they hit the show floor and a time of intense industry competition.
This year will be no exception.

We´re pleased to announce that the sixth in our series of AIPC Sales and Marketing Summits will be held May 20, 2012 in cooperation with IMEX. Now recognized as a key session for International Sales and Marketing executives, the purpose of the Summit is to create a forum in which key market issues and challenges can be assessed in a global context and new strategies developed to address them. Its proven formula of bringing together  more than 50 senior-level convention centre sales and marketing executives combined with client representatives and marketing specialists in a workshop setting has delivered consistent results since its inception five years ago.

Featured again this year will be a review of rapidly changing market conditions from the perspective of a global panel; an exchange with high level corporate and association executives on how their expectations of centres and destinations are evolving;  insights into the latest technologies and how they are reshaping meetings and workshopping of key issues in today´s market.

Be sure to include the Summit in your IMEX itinerary, and to pass on this information to your AIPC member sales and marketing colleagues to help ensure this year´s program will benefit from the widest possible range of participants.